Incase
Active Armband
The Incase Armband is designed to be used by an active person. The unibody construction and Lycra fabric provide durable, breathable protection, while the stretchable perforated strap keeps the Armband tight to your arm throughout your workouts.
SAFETY
High Visibility
The Armband features color pops and reflective safety highlights.
ACCESSIBILITY
Function Follows You
The touch-sensitive clear screen cover and dual cable ports allow you to position and engage with the iPhone in any way you choose.
build
Lightweight and Comfortable
Stitch-less construction with perforated details reduces overall weight and allows for flexibility and breathability.
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Design Process
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Brief
Incase's line of sports armbands has served well in this category. As new devices and their features continue to change, so does the need to improve and reimagine the next evolution of Incase's active accessories.
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Conceptual Direction
The concept is driven toward a simplified construction with less stitching, thinner border profiles, increased stretchability, and more color options.
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Technical Drawing
Specs and features identified for rapid sample-making and testing for initial product development.
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Tech-Pack Alterations
Several design iterations were created to narrow down and refine the best feature sets for initial sample-making.
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First Prototype
Marking Welding Area
Anti-Tear Stitching
Stitch Testing
Secure Closure
Welded Velcro
Pocket Placement
Legacy PTE Pull Tab
Measurements
Legacy D-Ring Hardware
Sample Testing
Based on insights gained from the initial mockup sample, the final design addressed key issues and added functionality to the legacy armband.
In order to increase its longevity, the final design included stitching on either side of the door to prevent delamination over extended use.
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Inserting into Die-Cut Press
Out of Die-Cut Press
Final Perforation
Perforation die-cut tool
Assembly Prep Table
Hardwear Assembly
Velcro Assembly
Packing Assembly
Shipping
Arrival
Manufacturing
Traveled to Shenzhen, China to oversee manufacturing of the incase armband. Insured design integrity throughout production. Directly interfaced with manufacturers and ensured quality control procedures were met.
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